Joy Holland is one of the blog team members at the Brooklyn Public Library. The library publishes a blog called Brooklynology, which focuses heavily on ephemera and historical documents related to Brooklyn. Joy was born in the UK, but has lived in Brooklyn for about 17 years. Librarianship is her third career, after teaching and publishing. In the following interview, we discussed the emergence and significance of Brooklynology.
ephemera: Tell me about Brooklynology. How did the blog take shape?
Holland: The blog is a way to alert our public to the Brooklyn Collection's materials and new acquisitions, and to have a voice in the online community that focuses on Brooklyn's history and neighborhoods. It also allows us as librarians who spend our professional lives helping others with their research projects, to follow the thread of our own thought, if only for the length of a blog post. That's incredibly satisfying and quite a morale booster. Also, I might add, that it's a relatively inexpensive way to reach out to potential library patrons and to spread the word about our resources. And we didn't even start talking about our extensive online resources yet in our blog posts.
ephemera: It's a great read. How do you see it evolving? What role does ephemera play in its development?
Holland: We didn't even begin to scratch the surface yet. There's a blog post in almost every piece of paper we touch. In regard to the ephemera items in particular, they allow for a very close, visceral kind of access to the everyday lives of the people who lived here before us. You are touching an object--a ticket, a catalog, whatever--that connects you to its former owner, even if you don't know who that was; an object that gives you a hundred little clues about the particular quality of the experience, through its typeface, the texture of the paper, the style of illustration, the text itself. Our ephemera collection touches on almost every aspect of life in the city from entertainment to health care to manufacturing to the restaurant and food industry and beyond.
ephemera: I hope that other libraries will follow suit. It's a brilliant concept. What challenges do you face in publishing it?
Holland: There is no shortage of materials already in the collection for our blog. This collection was started in the 1950s and it continues to grow. In the current economic climate the library is seeing some draconian budget cuts which will undoubtedly affect our ability to acquire new materials in the short term. However, we are fortunate to have a small income from the reproduction and licensing of our photograph collections, which can be used for acquisitions in an emergency. Also people are sometimes kind enough to give us things.
ephemera: What are some of your favorite posts?
Holland: I love the trade catalogs and have been slowly building our collection of them over the past few years. The illustrations are often beautiful and they speak to the vitality of Brooklyn's industrial base. I also love the weird special vocabularies that attach to specific trades, and the items used in trades that don't exist any more, or at least not in the same way. For example when horse culture was replaced by car culture, all kinds of businesses that were a common part of the urban experience like blacksmiths and livery stables and grooms were replaced by mechanics and garages and car washes. I have a catalog of curry combs from a business in Williamsburg, Brooklyn, published in 1914, with over fifty different designs of combs in it. Published two years later was a catalog of car horns. We know now which business had a better future.
But there are four of us at the moment contributing to the blog and I'm sure you'd get an entirely different answer from each of us. Blog team profiles: Olivia is our archivist; June, our outreach librarian, has been doing interesting research on African American history in Brooklyn; Leslie runs a program for 8th graders funded by the New York Life Foundation; and I am the Division Chief.
ephemera: What resources do you recommend for people interested in Brooklyn ephemera?
Holland: I'd recommend first of all going to the Brooklyn Public Library web site and clicking on the Brooklyn Collection link on the left. From there you can look at a variety of collections including the Fulton Street Trade Card Collection and the Brooklyn Sheet Music Collection as well as about 14,000 of our photographs. You can also access the Brooklyn Daily Eagle Online. The Eagle was Brooklyn's newspaper of record from 1841 to 1955 and we were able to digitize the first 60 years thanks to a National Leadership Grant from the IMLS and matching funds from Brooklyn Public Library. It can illuminate almost any aspect of Brooklyn's history, and it also reported on national and international news.
ephemera: Thank you, Joy.
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